THE MOST ANTICIPATED DROP OF THE YEAR

ICONIC WRAP™ is finally here.
Made in Paris. Designed to transform everything.

LE FUTUR DE PIMP UP™ COMMENCE MAINTENANT.

7 new models. 1 revolutionary system.

TRANSFORM ANYTHING. BE ICONIC.

Pre-orders are coming!

Why is this collection ICONIC?

After transforming hundreds of shoes, PIMP UP™ is reinventing its own system.
ICONIC WRAP™ : a new standard, even more adjustable models, perfect support and dream finishes.

Made in Paris, designed to transform your figure and your sensations.
It's not a product. It's a revolution.

Short reminder here

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Shop sale
The concept

WHAT IS ICONIC WRAP™?

It's an accessory. It's a weapon of style.

ICONIC WRAP™ transforms any shoe into a high-fashion over-the-knee boot – in seconds.

But above all, it is a completely redesigned fastening system , adapted to all body shapes, which holds perfectly without causing discomfort.

Each model is made in Paris, in limited edition.

The concept

How does it work?

  1. Choose your favorite shoe.
  2. Put on your ICONIC WRAP™, adjust it according to the chosen model.
  3. Enter your power mode.


Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.
Transform your shoes. Change the rules.

EXCLUSIVE PRE-ORDERS IN SEPTEMBER

The pieces will be produced in limited edition .
First come, first served.
Pre-order as soon as it launches or leave your email to not miss anything.

OUR VALUES

Quality

Audacity does not rhyme with compromise. Our pieces are designed with premium materials, tested on all body shapes, and built to last. Every detail counts. Every seam is a promise of style and impeccable fit.

Sustainability

Transform instead of consuming. The PIMP UP™ concept allows you to create multiple looks without changing your shoes. Fewer pairs, more possibilities. A new way to consume fashion: smarter, more responsible, more free.

Individuality

A signature for each identity. PIMP UP™ celebrates disruptive styles and innovative looks. Whether you're minimalist or maximalist, genderless or glam, your style belongs here. PIMP UP™ is a playground, not a standard.

Free delivery

For any purchase over €150, we deliver free of charge, wherever you are. Because style knows no bounds.

Returns within 14 days

Try it at home. You have 14 days to change your mind, not your style.

Secure payment

Visa, MasterCard, Klarna, Apple Pay. All the options for worry-free shopping.
The transformation never stops.

Follow the ICONIC shift @PIMPUPTM

Get inspired with @pimpuptm